The “Actual potential” of Twitter

Twitter has 175 million registered users but how many users are actually active on this online platform? There are only 56 million active users on Twitter. They follow more than 8 people. This is very helpful to know for researchers and marketers. The potential to reach a lot of people is much lower as most of the people think. We will have to take this in mind.
Read this article in Dutch on Dutch Cowboys.
Read this article in English on Bussiness Insider.
Article Comment, posted by Daan van Schaik

